Job 470 Trade Marketing Staff

Our client is leading in FMCG company in HCM

Responsible for facilitating the flow of category/channel information, expertise from both Sales & Marketing based on effective Trade promotion budgeting in line with rolling plans/strategies.
Ensuring that category/channel strategies are supported with strong fact based arguments on an on-going basis.
Analyzing shopper behavior to gain shopper insights into buying behavior.
Develop category/channel plan based on shopper insights/behavior and cascade down to Sales Field Force inline with category/Channel Strategy.
Monitor and control utilization of Trade promotion budget for assigned category/ channel supporting Sales and Marketing in yearly objectives achievement.
Establish and maintain strong network with other departments viz Marketing, Sales support, Sales and agencies to effectively initiate plans and help implementation of Sales force and agencies.
Input promotion learning log 2013 of our own activities and promotions.
Develop and manage POSM for related channel; initiate and help controlling stock in the channel - for hygiene stock at both LT, BV, KTA and distributors warehouses (product stock aging & product stock allocation)
Monitor competitor activities in the channel / category providing insight to competitive advantage
Other tasks/ projects based on assigned category/channel

Requirement