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Brand Manager-#1020

Client Information

500-1000

Our leading FMCG client base in HCM City

Job Information

Brand Manager

ROLES:

  • To develop and manage Brand/Category plans in line with portfolio strategic direction to achieve volume, share and profit targets.

KEY RESPONSIBILITIES:

Brand Planning

  • Develop brand/category strategies in line with portfolio objectives in respect of volume, contribution and share.
  • Prepare and gain approval for annual brand plans supported by expenditure budgets.

Brand Management

  • Manage all aspects of brand communication.
  • Brief and manage advertising and design agencies to ensure effective brand campaigns are developed, produced and implemented.
  • Provide effective brand merchandising and promotional strategies that are relevant to the market.
  • Develop and maintain effective working relationships with Marketing, Sales colleagues to facilitate the exchange of information and to promote commitment to and implementation of the brand strategies.
  • Achieve legal and management approval for materials prior to printing/production as required

Resource Management

  • Manage funds to achieve delivery of agreed brand activities within agreed budgets and timings.
  • Manage the delivery of marketing materials as required to Sales colleagues to aid execution of brand activities in accounts and field.
  • Adopt a Risk Management approach to his / her role & responsibilities consistent with the regulation of Vietnam

Information Management

  • Consolidate consumer and brand performance data with insights and recommendations to the Head of MKT, colleagues, and senior management.

REQUIREMENT:

  • University Degree qualified in a Sales/ Marketing discipline
  • More than 3 years experiences in Brand, preferably in the FMCG industry
  • Brand planning, Project Coordination and Budget Management skills
  • Intermediate understanding/experience in Product and Manufacturing Knowledge, understanding of Consumer Research & experience in using marketing tools including consumer awareness /Trial, procurement and logistic processes
  • Good inter-personal and communication skills (English & Vietnamese)

 

General Information

Ho Chi Minh

FMCG

Manager

Sales - Account Management - Client Services

1.700$ - 3.000$

Contact Us

Brand Manager job closed

Mr. Nam Hoang OR Lan Pham

nam.hoang@headhuntvietnam.com OR lan.pham@headhuntvietnam.com

0907758782 OR 0903613004

Brand Manager

1.700$ - 3.000$

Ho Chi Minh

FMCG

Sales - Account Management - Client Services

Manager

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