Job Description

• Create communication strategies to solve brand issues and maximize opportunities to achieve business goals
• Work with research agencies on specific study projects to identify markets’ need gap or other relevant research served for communication strategy planning.
• Undertaking research and analyzing data using specialist industry resources;
• Identifying target audiences, learning and analyzing their insights to fulfill their needs’ gap through effective communication campaigns.
• Planning and executing advertising campaigns and annual plans in line with overall communication strategy and business goals.
• Effectively work with creative agency, in-house media team and media agency to create the best campaigns with most optimal cost.
• Build and sustain strong relationship with operation team; effectively create strong internal communication to ensure best execution at stores’ level.
• Evaluating the effectiveness of campaigns in order to inform future campaigns.
• Monitor performance of previous and current campaigns and keep track of history data.
• Ensure systematic collection, review and analysis of market information to identify competitor tactics, market trend and opportunities and challenges.
• Effectively and systematically manage budget allocation and spending.

Job Requirements:

• Master degree of Marketing / Business/ Management / Advertising
• At least 5 years marketing communication experience.
• At least 2 years working as brand manager / communication manager
• Applicant must be a Vietnamese from 28 - 35 years old
• English language: profficiency level in 4 skils: listening, speaking, reading and writting
• Energy, stamina and the ability to work under pressure to meet deadlines and demanding targets.
• High level of analytical and organizational skills.
• Deep knowledge about marketing communication.
• Enthusiasm to understand consumers’ insights and identify needs’ gap.
• Excellence communication, interpersonal, proactive and team working skills.
• Good attention to detail.
• Good knowledge of computers and the ability to work well with numbers and statistics.
• Willing to work in provinces as job required.